
Grace Church School • New York, NY
It All Starts Here
The Ask
How can we tell an honest, heartfelt story about Early Childhood at Grace—one that builds trust with prospective families, showcases the school’s values, and sets the school apart during admissions?
The Approach
Messaging – Aligning with leadership to surface core values and admissions priorities
Storytelling – Directing interviews and capturing candid b-roll that reflects the school community
Delivery – Editing narrative-driven films and optimizing assets for web + mobile
From concept to live campaign in 4 weeks.
The Campaign
1 Hero Admissions Video
3 Social Media Reels
30+ Candid Brand Photos (web/social/editorial use)